The Official Fluid Blog

Fluid Recovery Drink featured in Trail Runner Magazine!

Cody Hanson - Tuesday, December 21, 2010


Those of you who are into off-road running probably know a little bit about Trail Runner Magazine. As THE source for trail and ultra racing, gear, advice and culture, Trail Runner has become loved and trusted by adventurous runners everywhere. That's why Fluid is incredibly excited to be featured in the nutrition department of the January 2011 issue! The folks at Trail Runner know a thing or two about running long distances over difficult terrain. They also know how important it is to make sure your body is recovering properly in between those gnarly excursions. So it was an honor, but no surprise when Trail Runner contacted Fluid CEO and co-founder Richard Smith to learn more about the science of recovery nutrition. The result: a well-researched article for Trail Runner and a wonderful bit of exposure for Fluid. This article really exemplifies why Fluid is so effective at keeping you healthy, happy and strong. 

So head over to your local tech running store and ask for the January issue of Trail Runner. Or hey, just go ahead and subscribe! The January issue also features a nationwide trail race directory for 2011, training tips, entertaining anecdotes, and a 2011 wall calendar with some pretty stunning photography.

Happy trails!
Team Fluid

Incredible Athlete: Fluid adds Dane Rauschenberg to the Team!

Cody Hanson - Thursday, December 02, 2010

Fluid is very proud to announce that Dane Rauschenberg is the newest addition to the rapidly growing Fluid Family! At 34, Dane is an amateur athlete who, in 2006, successively ran a certified marathon every weekend of the year to benefit the Mobile, Alabama chapter of L'Arche Internationale as part of an effort he has called "Fiddy2".

But for Dane, that's really just the tip of the iceberg. In addition to raising over $44,000 to date for L’Arche Mobile, Dane has also:


  • Ran all 202 miles of the American Odyssey Relay – solo- in just over 50 hours.
  • Won the Inaugural Drake Well Marathon - where twenty participants ran 105.5 times around a high school track in Titusville, Pennsylvania. Rauschenberg also served as the race director for this race to keep his 52 marathon streak alive. 
  • Ran the 100k Sawtooth Relay as a solo athlete, beating ¼ of the 6-person relay teams.
  • Won the PT Cruiser Challenge - an event consisting of a 15k, 5k and marathon all in 24 hours.
  • Owns the farthest distance ever run (84 miles) at the Presque Isle Personal Endurance Classic - a 12 hour race in Erie, Pennsylvania.
  • Ran over 122 lifetime marathons (and counting) with a personal best of 2:49:36.
Are you overwhelmed by accomplishment yet? Well keep reading!

  • Selected as a member of Team Elite for Powerbar for 2010-2012
  • Selected as a Top 10 Finalist for the 2009 Energizer Keep Going Award
  • Chosen as the 50 State and DC Marathon Club’s 2009 Humanitarian of the Year.
  • Created the “Charity Chaser” event where Dane begins dead last and runs down other participants to raise money for local charities.  In four marathons, Dane has raised over $65,000.
  • Invited as a solo runner to MBC Hangang Marathon in Seoul, Korea. Dane made this his 4th marathon in 13 days and posted a 2:56 time, placing in the top 5%.
  • Ran the Boston Marathon course twice in one day, joining race director Dave McGillivray in running the course again mere hours after completing the fabled race in a time of 3:01.
  • Invited as a special guest to the Dalian Marathon in China by the running shoe company, Li Ning.
  • Chosen as the first person to be featured in a Road ID advertisement.
  • One of MarathonGuide.com’s Outstanding USA Marathoners of the Year – 2006.
Phew! After all that, we really don't have much else to say, other than we're stoked he's on our team!

So Dane, welcome to the Fluid Family! We can't wait to see what you accomplish with Fluid under your belt, both athletically and philanthropically, and we look forward to working together to make the world a happier, healthier place!

If you want to learn more about Dane and his pursuits, or to see where he's running and speaking next, check out his website: www.seedanerun.com


Fluid Launches Coach's Corner!

David Brown - Friday, October 22, 2010

Welcome to a brand new offering by Fluid and friends!

Coach's Corner is a new line of blog posts designed to further help Fluid users maintain peak performance and overall well-being.
We're very fortunate to have help from some incredibly qualified individuals for these informational bits. The posts will be covering a range of topics from endurance training techniques to the importance of emotional well-being.

Our first contributor is Dr. Dan Rudd. Dr. Dan is a triathlete, husband, father, grandfather, psychotherapist and founder of Dr. Dan’s Training for Emotional Fitness.  He has competed in the sport of triathlon for 25 years and loves training and racing with his 2 sons and friends.

"Similar to physical fitness, we can improve our level of emotional fitness through training.  In physical training, there are periods of stress where the muscles and organs of the body are exerted, and periods of recovery.  Of course Fluid helps with this recovery. Without recovery, the physical body will eventually become injured and start to break down.  The same is true with emotional health and fitness:  it is essential to have periods of rest and recovery. 

"Just as we are hard-wired to be physically active, we are also hard-wired for happiness.  Recent research in affective neuroscience shows how our thoughts can change the function and structure of our brain.  This is very exciting in terms of happiness and performance.  The purpose of this column is to share this information with you and answer any questions about how to maximize your enjoyment and performance in your sports activities.  

"Let me start with my motto in life:  'The winner is the person who has the most fun!'  When it comes to the brain and emotions, what we focus on get bigger.  If you focus on the enjoyment of your training and being thankful that you are able to train, your mood will be positive.  Start by noticing what you say when you talk to yourself, because those thoughts are programming the software in your brain.  I look forward to hearing from you and answering any questions you have about health, happiness and training.  Just Ask Dr. Dan!"

To learn more about Dr. Dan and his work, visit http://drdanrudd.com/emotional_fitness_training/motivational_speaker/seminars_and_events.aspx 

Stay tuned for more from Coach's Corner and as always, we love to hear your feedback! Please don't hesitate to leave a comment or contact us.

Dean Karnazes to make appearance in San Luis Obispo!

David Brown - Friday, March 12, 2010


The legendary ultra-runner Dean Karnazes will be speaking at the Central Coast Triathlon Club meeting on Wednesday March 17th from 6-7pm at Art's Cyclery SLO (181 Saburban Rd)

We hope to see you at the event, and please come support the new triathlon club and meet one of the most iconic runners of our generation.

Cheers!

Fluid wins "Best of Competitor Magazine" again for 2009!

Richard Smith - Thursday, February 04, 2010




Fluid is proud to announce that we earned the "Best of Competitor"  award for the 2ND YEAR IN A ROW!!! A huge thank you to all our fans out there who have made this possible. We look forward to serving you for many years to come!

Best regards,

Rich, Dave, & All of Team Fluid

Sign up now for Fluid Blog Posts in your E-mail!

David Brown - Tuesday, November 10, 2009
This is very simple.

Do you want Blog Posts sent to your e-mail via google when we post them here?

If yes, follow the arrow to the right of your screen and sign up.

If no, then have a great day and keep coming back here to read the Blog!

Cheers!

Dave, Rich and all of Team Fluid


Do you still Remember 9/11?

David Brown - Friday, September 11, 2009
September 11, 2009
Fluid Remembers....


I remember exactly were I was when I turned on my TV at  7 am on 9/11. I was getting ready for an epic mountain bike ride in the hills of San Luis Obispo. I was a junior in college, and I was living the good life. It has been 8 years, but that moment is cemented in my brain for good. Do you remember what you were doing?

Fluid and I would like to take this opportunity to remind you to stop and exercise your brain cells today. Remember the tragedy, celebrate the heroics, and perhaps the self reflection will bring a little peace to the insanity of our lives.

We would also like to say a huge Thank You to all the men and women that serve for our safety every single day.

Sincerely,

Dave Brown, Richard Smith, and allof Team Fluid.




Zombie Runner = Trail Running Experts

David Brown - Thursday, September 03, 2009


Ever thought about running from Death Valley to Mt Whitney? Perhaps you get your thrills by running 100 miles through the western Sierra Nevada Mountains? If this sounds like you, then you have got to make the pilgrimage to Palo Alto, CA and visit Don and Gillian at the appropriately named Zombie Runner. This is perhaps the greatest running store on the planet for trail runners of all types. However, the extensive collection of Ultra Marathon finisher belt buckles will immediately remind you that these good people take running to the extreme. They are a very successful Fluid dealer, and we are always excited about visiting them in Northern California! Check out their amazing selection of trail running shoes, and equally great selection of accessories and nutrition.

Trail running also recently got some serious press in the Palo Alto Weekly! You can get a great feel for these races by reading the article HERE. You can also see some amazing pictures taken by Don at some of the most beautiful running spots in the world!

Zombie Runner is also up for being included in the TOP 50 RUNNING STORES in America! Please VOTE for them HERE!

On a final plug, Zombie Runner is offering FREE SHIPPING all this month!

See you out on the trail!

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